Sweden’s Younium secures €2.7M for subscription management expansion

Younium, a prominent provider of SaaS solutions specializing in advanced subscription management, billing, and pricing, has secured an additional €2.7 million in funding. The funding round, spearheaded by existing shareholders and bolstered by Partinc Capital, reinforces Younium’s position as a leader in its field. Partinc Capital maintains the most significant ownership stake alongside the company’s founders.

Despite the economic challenges of 2023, Younium achieved impressive results, reporting €4.8 million in recurring revenue and a remarkable 60% growth. This growth was fueled by acquiring new clients across 15 countries, showcasing the resilience of Younium’s strategic approach even in turbulent markets. Looking ahead, Niclas Lilja, CEO of Younium, is focused on further expanding the company’s presence in established markets while exploring opportunities in emerging territories.

The company trajectory

Niclas Lilja, CEO and founder of Younium emphasized the significant growth and client acquisition across 15 countries in the previous year. With the latest funding, the company aims to solidify its global leadership position, expand in Europe and North America, and achieve positive cash flow.

Per Nordling, Chairman of the Board at Younium and Partner at Partinc Capital, shared confidence in Younium’s trajectory, noting the substantial potential of its product and category in the growing SaaS landscape. With a remarkable growth rate of 860% over the past four years, Nordling looks ahead to the future with optimism.

By establishing a customer base comprising notable SaaS and software companies like Quinyx, Superoffice, and Topdesk, Younium has firmly established itself as a trusted partner for subscription management and business development in the Nordic market. However, with rising demand, a significant opportunity exists to solidify this position across Europe.

While we’ve maintained our leadership in the Nordics and Benelux, we’re witnessing increased demand for specialized solutions in advanced B2B subscriptions across Europe. We aim to capitalize on this momentum by expanding our market share beyond the Nordics and Benelux, as well as into North America.

Emelie Linheden, Marketing Director

Since 2022, Younium has grown substantially, including expanding into the North American market and establishing a local team. CEO Niclas Lilja leads the USA expansion alongside another team member from European operations who has relocated to provide close support. With the recent investment secured, Younium reaffirms its position as a key player in shaping the future of subscription-based services in the business landscape.